• Vision: A world of deep relationship between humans and plants that celebrates the interconnectivity of all beings
  • Purpose: To create the vital spaces, pathways and products for community to come into relationship with the healing power of the plant kingdom
  • Mission: To be the finest purveyor of medicinal herbal products in the world
  • Core Values: We will accomplish our Mission by following and sharing these core values
  • Grounding: Provide the grounding support needed for everyone to feel secure in their work, knowledge and health
  • Beauty: Celebrate all moments and give each accomplishment a place to shine and luxuriate in beauty
  • Intuition: Recognize new ideas and empower others to move with their intuition
  • Heartfulness: Always assess situations as a path to connection and a resource for attunement
  • Communication: Practice authentic communication and reward truth and creativity
  • Communion: Treat connection and relationship in all matters as the priority when making decisions
  • Understanding: Seek to understand the root cause of all situations